About Us

Diversification Centres are non-profit, applied research organizations directed by local producers and business people. They do applied research and demonstrations on crops, technology and best management practices. Their work advances primary production while supporting sustainable agronomic solutions that benefit local communities and their surrounding landscapes. 

The centres’ goals:

  • Increase the profitability, sustainability and adaptability of farms. 
  • Speed up adoption or commercialization of research innovations at the farm level.
  • Facilitate the adoption of technical innovations or practices from outside the province/country.
  • Improve the overall growth of the agriculture, agrifood and agriproduct sector.

Transfer of technology is a priority, ensuring producers and industry have access to project results, technical information and emerging opportunities through displays, annual reports, field days and tours. Financial support for the centres is provided by Growing Forward 2, a federal-provincial-territorial government initiaitive. 

There are four Diversification Centres across the province, in a variety of agro-climatic conditions and soil types to highlight the response of crops in different growing conditions.

Canada-Manitoba Crop Diversification Centre (CMCDC)

The centre was established up in 1993 in Carberry, with satellite locations in Portage la Prairie and Winkler. Staff work in all areas of crop diversification including irrigation and efficient water use. Staff monitor and promote environmental sustainability of intensive field agriculture. The centre’s findings help industry address environmental and food safety concerns; adapt to climate change; and support sustainable intensive agriculture in Manitoba. CMCDC focuses on sustainable potato production.

Parkland Crop Diversification Foundation (PCDF)

The centre was established in 1996 in Roblin to serve the Parkland regions. It has a range of facilities and plot equipment for applied research projects. PCDF partners with the research and industry communities. The goal is to bring scientific developments quickly to the field as applied research – research that supports diversification and value added opportunities. Market development and information transfer are ongoing priorities for this centre. 

Prairies East Sustainable Agriculture Initiative Inc.(PESAI)

PESAI was established in Arborg  in 2005. The centre’s goal is to support innovation, diversification and value-added opportunities in the Eastman and Interlake areas. The centre is a partnership between eastern Manitoba’s agricultural community and Manitoba Agriculture (MB Ag).

Westman Agricultural Diversification Organization (WADO)

The centre was established in the early 1990's (originally as the Souris Valley Irriagation Centre) in Melita and serves the southwest part of the province. The centre’s goal is to help farmers and rural communities excel through a wide range of value-added diversification, research and demonstration projects. The centre also facilitates and sponsors many extension events held across the province in conjunction with other MB Ag staff and industry people. 

Working with Diversification Centres

Producers, entrepreneurs, researchers, universities and governments are all welcome to contact these centres about potential projects or new ideas. Funding for some projects may be available through Growing Forward 2 programs.